With more than 150 million unique visitors and 3 billion filled impressions across a variety of digital properties each month, Proper Media proudly offers large-scale exposure for media buyers, advertisers, and marketers who need access to a premium pool of consumers via a wide range of buy-side platforms. By perfectly pairing high quality, timely, and viral content with viewability focused advertising solutions across all devices, our properties provide a unique environment for targeted ad campaigns aimed at the most coveted demographics.
Advertisers trust us to provide effective ways to engage with their loyal, growing audiences — and we deliver! We offer an expansive portfolio of owned, operated, and directly represented inventory and access exclusive news, dynamic entertainment content, and reference material. Whether we are representing established web giants or up-and-coming media and entertainment sites, Proper Media has the resources to flexibly scale campaigns and meet advertising goals.
We have access to a massive portfolio of premium websites that offer original content, engaged audiences, and unprecedented exposure for advertisers and media buyers.
We maintain intimate and meaningful relationships with the web properties we represent. Our knowledge of the publishers, their content, and their expectations allow us to be responsive to any ad-hoc inventory requirement at lightning speed.
Brand Safe & Fraud-Free
We only offer high-quality ads placement on sites that are loved by consumers and enhance brand image. Proper Media understands that brands have a reputation to uphold; we prevent poor or potentially fraudulent traffic from entering the marketplace.
Through Private Marketplace (PMP) using Deal ID, Proper Media gives any buyer a transparent and preferential look at high-value custom ad units, site verticals, and audience segments.
We work with our publishers to ensure other ads and content do not obfuscate your brand's creatives. Viewability-driven buyers can select from private inventory pools that hold high viewability ratings where their messaging can impact consumers the most.
Target difficult-to-reach audience segments across multiple platforms that allow us to deliver ads to the right audience, at the right time for full effectiveness. Buying programmatically against our 1st party data segments unlocks the true value of target audiences.
Whether you are buying on the open exchange through a private marketplace or using our 1st party data to buy guaranteed audiences, we have the flexibility and technology to connect your messaging to the right audiences.GET STARTED